People call me “Jew in the City,” but Jew in the City is so much more than one person!


“Backwards, extreme, judgmental, sexist.” These are the words that too often come to mind when people think of Orthodox Jews and Judaism. Scandals that reinforce these associations hit the papers all too often. Popular culture, including movies, books, and TV shows repeat these negative ideas about religious Jewish people and their lifestyles. Public opinion is at best uneducated about Orthodox Jews and Judaism, and at worst, intolerant of them and their philosophy.

Even more troubling, there is a sizable minority of people who were raised Orthodox but had bad experiences (due to unhealthy upbringings and poor education) who feel just as negative as the critics from without. Their experiences are covered by the media frequently, further solidifying the public’s negative perception of Orthodox Jews. Members of this community reached out to us in 2014 asking us to help them actualize the kind of Orthodoxy they see on Jew in the City, which led to our launching Project Makom. 

This is the battle our organization, a 501(c)3, has been fighting since 2007. Jew in the City reverses negative associations about religious Jews by highlighting an approach based on kindness, tolerance, sincerity, and critical thinking and makes engaging and meaningful Orthodox Judaism known and accessible. Jew in the City is reshaping the way the world views Orthodox Jews and Judaism. Our team publicizes the message that Orthodox Jews can be funny, approachable, educated, pro-women and open-minded—and that Orthodox Judaism links the Jewish people to a deep and beautiful heritage that is just as relevant today as it ever was.

To read about the impact Jew in the City is having on our readers, click here for our testimonials page.

Our financials

Our Team

Allison Josephs

Founder/Director, JITC

Allison Josephs has been involved in the field of Jewish Outreach for over fifteen years, working at Partners in Torah, Sinai Retreats, and NCSY, and is the Partner in Torah mentor to actress Mayim Bialik. She was named one of NJOP’s Top Ten Jewish Influencers in 2012 and was one of the Jewish Week’s 36 under 36 in 2013. Allison has been quoted or written about in numerous publications, including The Wall Street Journal, CNN, The Daily Beast, Huffington Post, and Yahoo News.

Allison has appeared on numerous television and radio networks including CBS, TLC, The Hallmark Channel, HuffPost Live, Associate Press TV, and NPR; her articles have appeared in numerous publications including the anthology Like Water on a Rock, The Washington Times, Kveller, and The Forward. She is a sought-after international lecturer whose corporate clients include Con-Edison and NYU Langone and hosts a weekly radio show on the Nachum Segal Network. She received her Bachelor in Arts from Columbia University in Philosophy and lives with her husband and four children minutes from the George Washington Bridge.

Ami Feinstein

Ami Feinstein

Chief Operating Officer

Ami Feinstein comes to the role of Chief Operating Officer for Jew In The City with a background in Advertising and Project Management. She has worked as a consultant in social media, event planning, detail administration and promotions. With a B.A. in Communications from Boston University, she started her career at ad agencies such as Young & Rubicam and BBDO on accounts like Colgate-Palmolive, Cingular Wireless, Pepsi and more. Her expertise is streamlining processes and procedures and helping all of the gears of an organization work in proper order. She happily wears many hats in her role as COO, being involved in many aspects of Jew In The City and Project Makom, including operations, marketing, production and programming. Ami is passionate about all that she does, especially being a mom and a wife. She lives with her husband and kids in Clifton, NJ.

Sara Levine


A former Hollywood script editor, Jerusalem event planner, non-profit fundraiser and professional blogger, Sara Levine is an accomplished writer and editor. After graduating from USC’s School of Cinematic Arts, her first screenplay was well-received by story executives at major studios. As a journalist, her articles have been published internationally in popular magazines and websites. With over 18 years experience as a story consultant, her notes and critiques on novels and scripts have been used to select and improve material by top studios, networks, agencies and writers in Hollywood and beyond. She is currently at work on her first novel.

Elie Gabor

Director of Video/Photography

Elie is the Creative Director and owner of Elie Creative LLC. With a dual degree in film and photography from The Mason Gross School of the Arts at Rutgers University, and over 18 years of photography and video production experience behind him, Elie has produced work for numerous corporations, non-profits and schools, including NBC, Hilton, Yeshiva University, The Maccabeats, and many more. Elie also enjoys creating stories from precious moments in people’s lives. Working with Jew in the City allows Elie to express his creative side and have a little fun with it. Action!

Seth Feldman

Director of Branded Content

Seth is a three-time Emmy-award winning television producer and a pioneer of Branded Entertainment and native video advertising. His expertise is developing, producing and disributing branded video content for broadcast, cable and digital distribution. Most recently he was Vice President of Branded Entertainment & Program Development at Meredith Video Studios, where he created The Better Show, which now airs on over 150 television stations Seth has developed close to 200 branded video programs for top tier brands including Kraft, KMART, Lowes, Wal-Mart, State Farm, P&G, Graco, Sears Kenmore, General Mills, Arm & Hammer, Purina & Chase. All told, he has 18 years of experience in news, reality, scripted and lifestyle programming. He has worked under some of the biggest names in television including Barry Diller and Mark Burnett.

Rabbi Jack Abramowitz

Educational Correspondent

Jack Abramowitz is the editor of OU Torah www.ou.org/torah. Among the many educational initiatives he has created over the years are the Orthodox Union’s Nach Yomi – a daily chapter of study followed by thousands worldwide – and NCSY’s “Torah on One Foot” series. He is the author of six books, including The Tzniyus Book and The Taryag Companion. For more Q&A, follow his new video series, Ask Rabbi Jack, on YouTube.

Chaya Teitelbaum

Graphic Designer

Chaya is the founder and creative director of Teitel Creative. With close to 10 years of experience in design and marketing Chaya combines her knowledge, inspiration and keen eye for detail to provide custom design solutions along with the highest levels of customer service in the industry. Chaya’s obsession with logo design and deep understanding of branding and identity development makes her the go-to designer for any startup

Chanie Waxler

Event Committee Chair

Chanie Waxler is the founder and CEO of Buds Designs, a full service, upscale wedding and event planning company. Chanie joined the JITC team in 2013 and has put her unique touch on both the 2013 and 2014 Orthodox Jewish All Star events. Chanie’s attention to detail and cutting-edge style has enhanced not only events, but shabbatons and mailings as well. Chanie was born, bred, and continues to live in Borough Park.

Jackie Shamir


Jackie was raised in a traditional Jewish home, and during her teenage years she got involved with NCSY and discovered the meaning that authentic Judaism has to offer. She was blessed to learn from incredible people who helped her determine what role she wanted Judaism to play in her life, and after spending two years at a seminary in Israel, she received a Bachelor of Arts and began working for her family business. Jackie aspires to give back what was given to her all those years ago, and to help others see how Judaism and the values it encompasses can enhance their lives.

Our Board

Mayer Fertig

Mayer Fertig

Board Member

Mayer Fertig is a communications and public relations executive who served in senior communications roles at the American Committee for Shaare Zedek Medical Center in Jerusalem, the Orthodox Union, and Yeshiva University. Earlier, he was a journalist in both print and broadcast media, including as managing editor of WCBS Newsradio 880 in New York City, and publisher and editor of a weekly newspaper on Long Island called The Jewish Star. He co-founded a volunteer ambulance corps and serves at his synagogue both as a member of the board of directors and on the congregation’s security team.

Anne Neuberger

Board Member

Anne Neuberger is the head of the United States National Security Agency’s Cybersecurity Directorate. Before this position, she worked on NSA’s election security work leading up to and during the 2018 midterms and served as the NSA’s first chief risk officer. In addition to her role at NSA, Neuberger founded and runs Sister to Sister, a not for profit which provides a network of services for approximately 900 Jewish single mothers in 30 communities. She is also a board member of House of Ruth Maryland, which operates a domestic abuse shelter and other services for victim of domestic violence), and Stern College for Women.

Elliot Press

Board Member

Elliot Press is a Partner on the Private Transactions team at Deerfield Management Company, a healthcare investment firm located in New York City. Elliot joined Deerfield in 2016 to work on structured transactions for the Deerfield Funds. Prior to joining Deerfield, Elliot was a Partner in the corporate department at Katten Muchin Rosenman LLP, where he practiced for 20 years and co-headed the New York securities group. At the firm, he represented investors and issuers in various public company investment transactions, IPOs, mergers and acquisitions and other securities-related transactions and advised investors and issuers on various securities law-related issues. Elliotreceived a B.A. from Yeshiva University, a J.D. from Fordham University School of Law and an M.B.A. from Fordham Graduate School of Business Administration.

Michael Sage, Esq.

Board Member

Michael Sage is a founding partner of Sozo Investment Partners LLC (SIP) and is a well-respected bankruptcy lawyer for over thirty years. Michael is an active member of his community and recently received the Community Leadership Award by the Jewish Family Service of Clifton/Passaic, NJ. Prior to SIP, Michael was the co-chair of the Dechert LLP’s financial restructuring practice. Michael is a member of the Board of Contributors of The Bankruptcy Strategist and has authored several bankruptcy related articles appearing in Practicing Law Institute publications. He is also a contributing author of Contested Valuation in Corporate Bankruptcy: A Collier Monograph, “Value Allocation,” (2011). Michael received his law degree from Emory University, with Honors, and his Bachelor of Arts from the University of Vermont.

Sam Sherman

Board Member

In 2013, Sam Sherman started reselling tickets when he soon realized there was a bigger game to play. The ticket industry was missing intelligent, dynamic, and automated pricing technology. So he built a team to create it.

Since then, Broker Genius has grown from 3 employees in Far Rockaway, New York, to 115 employees across 3 continents. The company now helps hundreds of ticket brokers boost their profits and grow their businesses with the world’s most powerful pricing technology.

Daniella Wrubel

Board Member

Daniella Wrubel is the founder of Saribelle Skincare, an all-natural skin care line for kids and tweens. She launched this business in 2016. Her products are currently sold on Target.com, Amazon.com, and her own ecommerce website Saribelle.com. She lives in Tenafly, NJ with her husband and three children. She received her Bachelor’s degree from Carnegie Mellon University in 1991. Prior to owning her own business, she was a yoga and wellness instructor for Bristol Meyers Squibb, Johnson and Johnson, and The Mind Body Wellness Center in Summit, NJ.

Our Advisory Board

Joyce Azria

Board Member

Joyce Azria is the founder and CEO of Aven Les Filles which debuted its apparel collection to 155 Macy’s stores in February. Prior to that, she was the Creative Director of BCBGeneration. In her five years leading the company, she took it to over a quarter billion dollars and brought it to over two hundred locations–spanning twenty-nine states. They partnered with Lord & Taylor, Nordstrom, Bloomingdales, Macy’s and Dillard’s.

Mike Sweica

Board Member

Mike Swieca helps manage alternative investments at Talpion Fund Management, a private investment firm based in NYC. He has a BA in Middle Eastern & Asian History from Northwestern University and an MBA from Columbia Business School. He is also on the board of his family’s philanthropic foundation which supports a number of Jewish and Israel related causes.

Sarah Hofstetter

Board Member

Sarah Hofstetter is the president of Profitero. Before that she was the president of Comscore and the Global CEO of 360i, a firm which was named No. 2 on Ad Age’s Agency A-List as well as Mashable’s best Digital Agency of 2013. Her clients included Coca-Cola, Ben and Jerry’s, Oreo, Verizon and HBO. Hofstetter has won numerous industry honors, including being named to Ad Age’s “40 Under 40” for 2013 and CableFAX’s Digital Hot List. She has been honored as a “Social Media All-Star” by the Social Media Society and as one 2012’s Female Advertising Executives of the Year at The Stevie Awards.

Rabbinic Approval

Allison Josephs, founder and director of Jew in the City, is a bright new star in the Orthodox world. Her enthusiasm for Torah living is infectious. I’ve consistently been impressed with the way she handles and explains some of the most sensitive topics within Orthodoxy, like family planning, homosexuality, conversions, and more.

Rabbi Steven Weil Executive Vice President of the OU

I just wanted to say that you are doing an incredible job! Keep up your amazing work! I just posted your website on my facebook!

Rabbi Avraham Lehr Chabad rabbi of the Chai Center

Allison Josephs, founder and director of Jew in the City, has an unusual gift of an ability to explain and clarify Torah concepts analytically yet humorously, genuinely yet non- threateningly, deeply yet refreshingly, and perhaps most important of all, non-apologetically. She has created an entire niche through her online posts and videos. Though Jew in the City’s mission is to break down stereotypes about Orthodox Jews to the non-Orthodox Jewish world, I personally believe that the Orthodox world can also greatly benefit from Jew in the City: the Modern Orthodox, the unlabeled uninspired Orthodox Jew, and even, and perhaps especially, Yeshiva and Bais Yaakov students and graduates who do not really understand what they are doing. Her work is remarkably good, and my hope is that she continues writing these posts and making these videos, as they are undoubtedly helping many people, helping the Jewish people, and creating a Kiddush HaShem.

Rabbi Chaim Malinowitz editor of the Artscroll Talmud